Proposal 3D Clay Animation

Unit
Andrew Clements 12/02/2014

The Product I will create will use the process of  Claymation Animation. The animation will be called Signed as it will promote a deaf charity. The story of the animation will show two hands signing with a voice over track reading the message singed on screen. I would expect the audience to be 12+ as they will have the understanding to follow the animation and message I will try to convey. The age rating of the animation will be U as all ages can watch. As the animation will be an advert it will last around 30 seconds. explaining what the charity can do for the children, I would use a camera tripod set up taking single frames of the animation, after completion using an editing software life final cut to animate the single frames